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Officially, at Tudor, they don’t use the word “vintage”, preferring the term “retro-chic”. Old models are not “reissued”, they are “reinterpreted”. It was in 2010 that Tudor first set out to “reinterpret” its own history, and the approach has proved to be a winning formula. We attempt to deconstruct it.

The Cape Cod watch designed by Henri d’Origny is a bold act of daring, representing the imaginary journey of an artist across a quarter of a century. 

Far from being on a whim, the brand's participation for the second year in a row in the first established Swiss women rally stems from a sincere wish to collaborate.