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Our favorite off-the-wall, somewhat bonkers collection from the well-established Swiss brand turns 25 in 2026. Here, we take a look back to rediscover exactly what it takes to make a Freak that is loved by all.

The watch world doesn’t merely follow trends; it sets them, often years ahead of the curve. So, let’s try to predict some of the trends we’ll see in 2026.

Launched today, the watchmaker’s newest model takes on some distinctly international appeal by honoring the Chinese Year of the Fire Horse in a stunning crimson limited edition that visually chomps at the bit.

You know you’re an addict when a wrist just isn’t enough real estate for your horological obsession.

Since we are officially in 2026, we thought we’d take some time to review a set of impressive timepiece-related books published in 2025 that will actually entertain you.

Before we get too far into 2026, we wanted to highlight our staff’s favorite watches of 2025.

Dive into six extraordinary timepieces that blend stealthy aesthetics with technical mastery, from innovative complications to daring modern designs.