TAG Heuer Carrera Heuer 02 Chronograph Automatic Ayrton Senna Special Edition

Ayrton Senna unequalled talent and panache ensured he left a lasting mark on Formula 1, more than any driver before or since. "Magic Senna" is considered by his peers to be one of the greatest drivers the world has ever seen: three world championship titles (1988, 1990 and 1991), 65 pole positions, and 41 Grand Prix victories.

Throughout his career, Senna reinvented a whole new vocabulary of superlatives. Fastest, most agile, smartest… and records that he broke each time. His motivation to win, to push himself and his car to the limits, and his exceptional powers of concentration in the face of intense pressure have shaped his legend, and led TAG Heuer to ask him to be the face of the first #DontCrackUnderPressure campaign in 1991.